Hotel de lujo en México al atardecer
Hotel and tourism consulting

Hotel consulting in Mexico

Will your hotel be profitable? We help you find out before you invest, with market and feasibility studies backed by data.

160+ market studies · 300+ cities in Mexico

Strategy, technology and investment for hospitality

Market and feasibility studies, development, operations and investment, with market intelligence and applied technology.

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Strategic Consulting

Market studies that reduce investment risk. With JJ Analyzer, your intelligent assistant available 24/7.

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JJ Intelligence

Business intelligence that turns your hotel's data into decisions, with reports and alerts on WhatsApp.

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Asset Investment

We connect capital with operating hotels and projects in development, backed by feasibility and market analysis.

A hotel and tourism consulting firm

JJ Díaz de Sandi & Asociados is a hotel and tourism consulting firm with a multidisciplinary team and its own methodology. More than 160 market studies across 300+ cities in Mexico back every recommendation.



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50+ Years of Experience
160+ Market Studies
300+ Cities in Mexico

We work with those who drive the hotel industry

Hotel Chains & Resorts

We help large national and international chains grow with well-planned, profitable projects.

Investors & Developers

We tell you where to invest, which brand to choose and how to get the most from your capital.

Construction Companies

We design hotel projects the market truly needs, so you build with confidence.

Tourism & Government

We create tourism projects that attract visitors and generate real economic impact for your region.

Some projects we have participated in

Market studies for hotels that were later developed and are operating today, plus involvement in development, opening, operations and asset management across different cities and segments in Mexico.

Market and feasibility studies

Hotels evaluated before investing; several were developed and are operating today.

Development, pre-opening and opening

Support from the project stage through to the hotel's launch.

Operations and asset management

Owner representation and performance improvement for operating assets.

Take the next step

Book a strategic consultation and discover the real potential of your project

Request Consulting